FMM Copycat Innovation workshop Course Outline

FMM Copycat Innovation Workshop

The Unbeatable Ethical Route to Profitable Innovation

17- 18 October 2011 (Monday & Tuesday) Eastin Hotel, Bayan Lepas, Penang
COURSE OUTLINE (9.00am – 5.00pm)
Monday, 17 October 2011
SESSION 1:  INTRODUCTION TO THE PROGRAMME

  • Welcome And Learning outcomes
  • Laughter exercise to open the participants’ minds to creativity
  • A 60-second Personal Creativity Profile
SESSION 2:  UNDERSTANDING CREATIVITY AND INNOVATION

  • Creativity exercises
  • The global and local innovation scene and how these impact your business
  • How you can learn from the practices of successful innovative companies
  • Examining your company’s present innovation culture
  • Group activity
SESSION 3: THE SEVEN-STEP COPYCAT INNOVATION PROCESS

  • What is Copycat Innovation?
  • Why is it so important?
  • Copycat innovation has been applied since the dawn of civilization
  • All human progress and technological advancements can be attributed to it
  • Well known innovative companies like Apple, Toyota, Google, Air-Asia, etc practice it
  • It is absolute insanity to innovate without imitation -Peter Drucker promotes it as Creative Imitation
  • Understanding and relating the seven-step process to your company
  • Group activity
SESSION 4: INTERNALISING INNOVATION

  • Identifying your company’s core issue
  • What is your company’s mission?
  • Begin with the end in mind
  • The Michaelangelo Technique
  • What do you commit to achieving?
  • What are your KPIs and the time-frame for achieving them?
  • How do you measure the results of your innovation?
  • Group activities
Tuesday, 18 October 2011
SESSION 5: HARNESSING THE GLOBAL BRAIN

  • Don’t look for information – Let information look for you!
  • How to look for the best to copy…legally
  • How to use the Google search engines
  • Other search engines
  • Pattern recognition
SESSION 6:  INNOVATION THROUGH ADAPTATION

  • Short-listing your search results for relevance
  • How to adapt ideas and concepts to come up with your own innovation
  • Evaluation for implementation
  • Identifying resources required
  • Strategy for getting the resources required
SESSION 7:  GAINING ACCEPTANCE FOR YOUR INNOVATION

  • Who are your internal stakeholders?
  • Who are your external stakeholders?
  • Business viability assessment
  • Putting it altogether for implementation
SESSION 8: RECOGNISING & CELEBRATING

  • Who should you recognise?
  • The Small Wins celebration
  • The BIG Win celebration
  • Lessons learned and moving forward
  • Sharing
  • Q&A

Return to the FMM Copycat Innovation Workshop here.

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